Sportzone asked us for some marketing actions to celebrate the opening a new store.
We created an insert for the local newspaper. It consisted of fun stickers with your favorite sport (I play football, I play tennis, etc.). You could use them wherever you wanted; they even served to create really funny dialogues, for example one between Sarkozy and Merkel.
What's important, the message: "You were asking us for a Sportzone, very loudly".